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Quotable Quotes


Here's what people have said recently about Merchant Mechanics...


"Every retailer has pressure to increase their sales per square foot and make the selling environment more productive. We have to make sure that we have the best options open to us for both performance and cost-effectiveness. This study has provided valuable facts for implementing the future retrofitting of end-caps and other promotional areas in GNC stores in the United States and Canada. Merchant Mechanics' unbiased testing results are a great information tool to make a case to upper management. "

-Art McSorley, Vice President of Construction & Cost Containment, General Nutrition Corporation (GNC)


"Our retail clients love the availability of detailed information about how our fixtures affect consumer behavior. Having the empirical third-party information that Merchant Mechanics provides really pays off. Our clients show a clear appreciation for the results."

- Kathy Pattison, Vice President of Marketing, Color Kinetics Incorporated


"At Hera, we always knew display lighting made a difference in retail sales. Merchant Mechanics added scientific proof, empirical data and credibility to our theory. Having the facts to support our previous assumptions gave us the tools necessary to leverage our own sales significantly! The bottom line: Merchant Mechanics took the guess work out of our sales approach."

-Brad Stewart, Director of Sales, Hera Lighting


"I wanted to thank you personally for your participation at CMG's 2000 Fall International Conference in Boston. Your presentation was a major contribution to the conference, and all the attendees benefited from Merchant Mechanics' valuable insight."

- Hall Dillon, CEO, Dorn Color Card & President, Color Marketing Group


"Merchant Mechanics is a wonderful resource for research in the Business-to-Business marketplace."

- Mac Byrd, Senior Marketing Manager, Kodak Digital Imaging