Quick Service Restaurant & Food Services

Merchant Mechanics

Merchant Mechanics research and consulting services are utilized by a variety of food-service clients, from traditional sit-down establishments and fast food/fast casual franchises to commercial environments, such as hotels and stadiums, where food service is a secondary, yet key component to the establishment's success.

Merchant Mechanics assists restaurant and food service clients in maximizing the effectiveness of key environmental factors, including drive-thru, menuboard, POS, product merchandising, service effectiveness, concept testing, server compliance, loss prevention and waste management.

An integration of observational audits with brief customer intercepts allow for an efficient and holistic understanding of patrons' natural interactions with test elements and attitudes regarding those elements. Restaurant and food service clients benefit both from Merchant Mechanics one-time prototype testing and trending studies that measure life cycles of test elements.