Performance Benchmarking Services

How does one store compare to another? Is the your new display capturing as much attention as you had hoped? How do you know? We can research any aspect of your selling space, or all of it. We can be general or specific. You will finally know with certainty if your new display is attracting more attention or increasing the amount of time customers spend in front of your most expensive items. We'll find out if your new information kiosk lives up to your, and your customers', expectations. Just as important, we tell you why so you can do something about it. We won't leave you guessing.

Our benchmarking service can set the bars for you so you can evaluate numerous aspects your store's performance more accurately now and in the future. Want to know if your marquis display is generating as much traffic or visual attention as it was last month? Or last year? Or at the last clearance sale? We can find out for you. We can let you know if your cash/wrap turnover is faster or slower than before you moved the registers to the other side of the store. We can also suggest how to solve any problems we uncover.

HEY! Are you a fixture or point-of-purchase display manufacturer?
(or know someone who is?)
Wouldn't it be useful to provide empirical evidence of the effectiveness of your products in your marketing tactics? Merchant Mechanics can find out just how potent your new point-of-purchase display is at generating attention, positive impressions and sales! Use the information to more effectively pitch your products to clients or create better next-generation concepts. See press release - March 23, 2001